10 Sustainable Fashion Brands You Need to Know About


Have you ever stopped to consider where your clothes come from, or the impact they have on our planet? In a world increasingly aware of climate change and the importance of ethical practices, more and more people are turning towards sustainable fashion. This movement is not just about being trendy; it’s about making conscious choices that benefit the environment and society. In this blog, we’ll introduce you to 10 sustainable fashion brands that are leading the charge in creating stylish, eco-friendly, and ethical clothing options. Let’s dive in and discover how your wardrobe can make a difference!

Leading the Sustainable Fashion Movement

Brand 1: Patagonia

Patagonia isn’t just a brand; it’s a pioneer in the sustainable fashion industry, setting high standards for environmental responsibility. Known for its outdoor clothing and gear, Patagonia is committed to the well-being of our planet. They use recycled materials, ensure fair labor conditions, and even encourage customers to repair and reuse their products instead of buying new. Their dedication goes beyond products, as they donate a portion of their sales to environmental causes. When you buy a fleece jacket or a backpack from Patagonia, you’re not just getting high-quality gear; you’re also making a statement about the world you want to live in.

Brand 2: Reformation

Reformation makes eco-friendly and fashion-forward clothing, proving that style and sustainability can go hand in hand. With a keen focus on minimizing environmental impact, they track their carbon footprint, water usage, and waste across every product. Their clothing, which includes everything from chic dresses to jeans, is made from sustainable or recycled materials. Even better, they provide sustainability reports, offering transparency about their environmental impact. Shopping at Reformation means you get to flaunt the latest trends while knowing you’re supporting a brand that cares about the planet.

Pioneering Change with Style

Brand 3: Everlane

Everlane stands for transparency and ethical manufacturing in fashion. They promise high-quality basics, from the perfect T-shirt to the classic cashmere sweater, without traditional markups. Everlane is open about where their garments come from and the costs involved, giving consumers insight into the true price of fashion. They are committed to using sustainable materials and ensuring fair wages and working conditions for their workers. By choosing Everlane, you’re part of a movement towards more ethical consumerism, where every purchase supports a more sustainable and fair fashion industry.

Brand 4: People Tree

People Tree is recognized as a pioneer in ethical and sustainable fashion. For over 30 years, they have partnered with Fair Trade producers, garment workers, artisans, and farmers in the developing world to produce ethical and eco-fashion collections. They focus on creating clothes that are beautiful and sustainable, using organic cotton and responsible production methods that are kinder to the environment. People Tree’s dedication to ethical practices goes beyond just their products; they’re actively involved in pioneering sustainable supply chain innovations. Wearing People Tree means investing in beautiful clothes and a better future for our planet and its people.In this fast-paced world, it’s easy to forget the impact our choices have on the environment and the people behind the products we consume. However, these brands remind us that fashion can be both beautiful and beneficial to the planet. By supporting sustainable and ethical fashion brands like Patagonia, Reformation, Everlane, and People Tree, we’re making conscious choices that contribute to a healthier planet and a fairer society. Let’s continue to champion these trailblazers and encourage the fashion industry to move in a more sustainable direction.

Pioneers in Sustainable Fashion

Brand 5: Patagonia

Patagonia has long been a beacon for sustainable fashion enthusiasts. As an outdoor brand, they deeply understand the importance of protecting our natural world and commit to doing just that through their business practices. Their dedication to the environment is evident in their use of recycled materials and organic cotton in many of their products. Beyond materials, Patagonia is known for its Fair Trade Certified™ sewing practices and its 1% for the Planet pledge, where they commit 1% of their total sales to environmental groups around the globe. When you buy a cozy fleece or a rugged backpack from Patagonia, you’re not just getting a high-quality product; you’re contributing to a movement that puts the planet first.

Brand 6: Veja

Veja stands out in the world of sustainable footwear with its stylish and eco-conscious sneakers. The brand firmly believes in transparency, fair trade, and environmental responsibility, transforming these beliefs into action by sourcing organic, agroecological, and fair trade cotton for their shoes. Veja’s sneakers are not only made with wild Amazonian rubber—helping to protect large swathes of rainforest—but they also employ innovative materials like recycled PET and B-Mesh, made from recycled plastic bottles. What shines about Veja is its ability to balance sustainability with design, proving that eco-friendly shoes can be both cool and comfortable.

Game Changers in Eco-Conscious Fashion

Brand 7: People Tree

People Tree is recognized as a pioneer in the sustainable and ethical fashion movement. For over three decades, they have been committed to producing high-quality garments that respect both people and the planet. They prioritize organic cotton, use safe and eco-friendly dyes, and ensure all their garments are created under Fair Trade conditions. Their dedication extends beyond their products, as they actively support farmers, weavers, and artisans, providing them with advanced skills and training to improve their livelihoods. When you wear People Tree, you’re not just making a fashion statement; you’re wearing a story of hope, empowerment, and sustainability.

Brand 8: Reformation

Reformation is a game-changer in the fashion industry, making waves with its bold approach to sustainable clothing. From trendy dresses to classic jeans, their pieces are designed for those who want to look good without compromising the earth. The brand prides itself on tracking the environmental impact of each product, offering a “RefScale” which tracks how much CO2, water, and waste were saved in the production of their garments. They use a variety of sustainable materials, including rescued deadstock fabrics and repurposed vintage clothing. Reformation isn’t just about being eco-friendly; it’s about reshaping the way we think about fashion, one stunning outfit at a time.These brands represent the forefront of a movement towards more sustainable, ethical, and eco-conscious fashion. By choosing to support such pioneers, consumers are making a statement about the kind of future they want to live in—one where fashion and respect for our planet go hand in hand.

Leading the Charge in Sustainable Fashion

Brand 9: Outerknown

Outerknown stands out for its commitment to sustainability throughout its entire production chain. Founded by professional surfer Kelly Slater, this brand emphasizes the use of eco-friendly materials, such as organic cotton and recycled polyester, to craft its stylish yet durable clothing line. Outerknown’s transparent supply chain, showcasing its efforts in fair labor practices and environmental conservation, sets an impressive standard for ethical fashion. By choosing Outerknown, you not only get apparel that lasts but also support a business model rooted in respect for people and the planet.

Brand 10: Patagonia

Patagonia has long been an icon in the world of sustainable fashion, pioneering environmental activism through its product lines and corporate practices. Known for high-quality outdoor wear that withstands the test of time, Patagonia goes beyond mere durability. It actively engages in initiatives to repair and recycle garments, reduce its carbon footprint, and supports environmental causes through its 1% for the Planet program. Its dedication to transparency, material innovation (like using recycled nylon and wool), and ethical manufacturing processes make Patagonia not just a brand but a movement towards a more sustainable and responsible fashion industry.Choosing eco-conscious brands like Outerknown and Patagonia allows you to make a statement with your wardrobe while contributing to a healthier planet. Whether it’s through supporting fair labor practices, opting for recycled materials, or engaging in corporate activism, these brands are at the forefront of the sustainable fashion revolution.


In this journey towards a more sustainable world, choosing eco-friendly and ethical fashion brands is a significant step. The brands mentioned not only excel in promoting environmental sustainability but also prioritize fair labor practices and animal welfare. By supporting these sustainable fashion brands, you contribute to a movement that values the planet and its people above profit. Let your wardrobe reflect your commitment to conscious consumerism and be part of the positive change in the sustainable fashion industry.